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Privacy Policy

At South Easter Agency, we take your privacy and the confidentiality of your business operations very seriously. When you partner with us for website design, social media management, or digital marketing, you are trusting us with the inner workings of your brand. This Privacy Policy outlines exactly how we collect, use, and fiercely protect your information.

1. The South Easter Privacy Guarantee

Our baseline rule is simple: We will not, and do not, share any personal or business information obtained from a client with anyone outside of our organization. Your business strategies, internal numbers, customer data, and login credentials are kept strictly private. The only exceptions to this rule are:

  • If you, the client, explicitly ask us to share specific information in writing.

  • If the sharing of specific information is an inherent part of our agreed-upon contract and services (e.g., connecting your data to an advertising platform to run your campaigns).

2. Information We Collect

To provide our digital marketing services, we may collect the following types of information:

  • Contact Details: Names, email addresses, phone numbers, and physical addresses.

  • Business Assets: Brand guidelines, logos, website copy, product imagery, and internal business goals.

  • Technical Access: Login credentials for content management systems (like Wix or Shopify), social media platforms, domain registrars, and advertising accounts.

3. How We Use Your Information

Any information collected is used exclusively for the purpose of fulfilling our contractual obligations to you. This includes:

  • Designing, building, and launching your website.

  • Managing your social media presence and community engagement.

  • Strategizing, building, and optimizing your paid advertising campaigns.

  • Communicating with you regarding project updates, invoices, and strategy.

4. Trusted Third-Party Service Providers

While we never sell or share your data with outside marketing agencies or data brokers, executing digital marketing campaigns requires the use of trusted third-party software. Information may be securely processed through these platforms strictly for the purpose of rendering our services to you. These include, but are not limited to:

  • Website builders and hosting platforms (e.g., Wix).

  • Advertising networks (e.g., Meta/Facebook, Google Ads).

  • Internal agency management and billing software.

5. Data Security & Retention

We implement commercially reasonable security measures to protect your data from unauthorized access, alteration, or disclosure. We only retain your personal and business information for as long as is necessary to provide our services, or as required by applicable laws and accounting practices. Upon termination of our contract, and once all final invoices are settled, we will relinquish access to your platforms and can delete your internal business assets upon written request.

6. Global Compliance (POPIA & GDPR)

Whether you are a local business in Cape Town or an international brand, we respect your rights regarding your personal data. You have the right to request access to, correction of, or deletion of your personal data held by South Easter Agency at any time.

7. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us at:

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